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Privacy and cookies

Last updated May 2018


This privacy policy and the use of cookies (the “Privacy Policy” ) describes in detail the data used on the website [ https: // www. ]

The owner of the processing of your data is Pier Mario Biava

You can contact Pier Mario Biava by sending an email to: is committed to protect the privacy of its users and customers. The purpose of this Privacy Policy is to inform you of the way collects, defines and uses the identification data such as name, email address, address, other contact details, or online identifiers and other information you provide during the use of the Platform (the “Personal Data” ), as well as making it aware of which cookies it uses. You should carefully read this Privacy Policy.

What information is collected by ?

When the user visits and / or uses the Platform or contacts , the latter may collect the following information:

  • Personal Data that the user has chosen to share with when registering an account or signing up for email, newsletters and notices and providing when using its services, including information entered on the dating platform and included in the comments , in reviews or in user survey responses. During the process of booking an appointment or sending a review, the user may voluntarily provide with sensitive personal data (regarding, for example, his health or ethnicity), if related to the service he is requesting or reviewing .
  • When the user uses’s online payment system, may retain (in the first person or through its designated payment manager) the credit or debit card information of the user in an encrypted and secure form .
  • If the user decides to communicate with (for example, via the Platform or via email, telephone, SMS or social media), the Company will record the fact that the user has contacted it and may retain the content of the communication , together with contact details and answers provided.
  • The information on the user’s visits to the Platform and its use, such as those on the device and browser used by the user, the IP address and the location, the IDFA identifier, the date and time of the visit, the duration of the visit, the referral site, the navigation paths on the site during the visit and the user interactions on the Platform, including the salons and treatments in which it is involved, can be associated by to the account of the user. For more information on the purposes of collecting and using this information, read the section of this Privacy Notice dedicated to the use of cookies .

It is important that all Personal Information that you provide when registering or otherwise while using the platform are correct and accurate. This means, purely by way of example, to ensure that always has contact details of the user, including the email address.

If the user plans to send to the Personal Data of another person, for example while making a booking on behalf of the same, he should provide the Company with the data of such third party only with the consent of the person concerned and after that the latter has had access to information on how to use the data, including the purposes indicated in this Privacy Policy.

Protection of personal data

The transmission of information via the internet is not completely secure. For this reason, although does its best to protect the user’s personal data, it can not guarantee the security of data transmitted to its platform. Any transmission is carried out at the risk of the user. Once it has received the user’s Personal Data, will use strict procedures and security features for the treatment of the same.

How are the user’s personal data used?

In general, uses Personal Information to provide you with the services and products required, process payments, providing customer services, show information and ads it deems of interest to the user, perform searches on customers, sending commercial email and promotions and inform the user of important changes to the Platform. also uses the User’s Personal Data for the following purposes:

  • Fulfill a contract or implement actions related to it . This is important when the user requests a service through . These obligations / actions include :
  • Send the user information about the requested services (as an appointment reminder) via email, SMS and push notifications .
    • Facilitate reservations and make payments .
    • Answer questions and doubts .
    • Manage the account .
  • Manage the business and pursue its legitimate interests , as required by , in particular :
    • Keeping the Platform and systems safe and preventing fraud, security issues and other crimes .
    • Verify compliance with terms and conditions and ascertain, exercise and defend against legal claims .
    • Inform the user of the new services of and special offers that the Company believes may be interesting for the same, for example via email, and showing advertisements on websites of third parties such as Facebook (where consent is not required) .
    • Adapt and customize commercial announcements and advertising based on the information provided by the user and his use of the Platform, the products and services of and other sites (for further information, read the section of this Privacy Policy dedicated to use of cookies) .
    • Help to monitor, improve and protect the Platform, as well as personalize the Platform, the products and services of (and those of its partners) to the user, based on the information provided by the Platform itself and its use of the Platform, products and services of and other sites (for more information, read the section of this Privacy Notice dedicated to the use of cookies) .
    • Investigate and answer any questions or complaints received from you or others regarding the Platform or the products and services of .
    • Conduct internal research and analysis so you can see how the Platform is used, as well as’s products and services , and how the business is going .
    • Perform market research and consumer surveys .
    • Collect and publish reviews of products or services offered by the Partners of and use them for advertising campaigns .
    • Use customer communications for training, registration and quality control purposes. If the user calls the customer experience team , the Company will record the contact and the call can be recorded. In case of registration, the user will be informed and will be offered the opportunity to oppose registration where desired, and the means to do so .
    • Manage applications for an open position at sent through the Site, including contact details. The information provided by the user will be kept for a period of 12 months and may be recalled if future job applications are sent to .
  • If the user provides with the consent to :
    • Inform him of new services and special offers that the Company believes may be interesting for the same, for example via email, and showing advertisements on websites of third parties such as Facebook (where consent is required) .
    • Send information about competitions and surveys and details of promotional offers of Partners and about the goods or services of other selected third parties, for example, those of brands related to health, beauty, leisure and lifestyle, via email and through push notifications transmitted by the App .
    • Transfer your personal data to the Partners of and to other selected third parties, for example, trademarks relating to beauty, leisure and lifestyle, to enable them to send information on their goods and services on their behalf .
    • Insert cookies and use similar technologies, in accordance with the section of this Privacy Notice dedicated to the use of cookies, and the information provided to the user when these technologies are used .
    • In the other cases in which requires the user’s consent, the Company will use the data for the purposes indicated at the time .
  • For the purposes set by law :
    • Respond to requests from governments or law enforcement agencies conducting an investigation .
    • Comply with legal, regulatory and compliance obligations.

Revoke the consent or otherwise object to direct marketing activities

Whenever relies on the consent given by the user, the same can always revoke this consent, although the Company may have other legal reasons to perform the processing of data for other purposes, such as those listed above. In some cases, is authorized to send you direct marketing communications without your consent, where it is based on their legitimate interests. You have the absolute right to object to sending direct marketing communications at any time. This right can be exercised by following the instructions contained in the communication, if it is an electronic message, or by contacting at the addresses indicated below.

  • If the user no longer wishes to receive communications sent by , he can click on the “unsubscribe” button located at the bottom of the emails sent or, alternatively, contact at the address info @ biava. me In case of direct marketing communications, deleting the user’s email address from the system can take 48 working hours.
  • If the user no longer wishes to receive communications sent by the Partners and other third parties, the same can contact the Partner or the third party directly. In the case of Partners, if the user needs assistance in this procedure, will be pleased to do everything possible to provide help .
  • In case the user does not wish to receive push notifications through the app if any, may withdraw permission to receive push notifications for App by changing the settings of your phone’s operating system.

Sharing of personal data with third parties takes the security and processing of the user’s personal data very seriously and will not sell them under any circumstances.

  • If the user makes an order or otherwise interacts with through a site or app proposed on behalf of a third party, the user’s contact details and order details will be transferred to the relevant third party. Where the user provides the related consent to these third parties they may also send commercial communications .
  • Communication to third party service providers that perform functions on behalf of in relation to the Platform or otherwise related to the provision of services (for example, processing credit card payments, hosting websites, conducting surveys and market research, social media analysis, email marketing services delivery, data analysis tools and customer service communications management) .
  • Communication to the Partners of with which the user books services through the Website or the App of , where the Company acts as a commercial agent for bookings, or directly with the Partner, through the Partner Platform or Widget, in the event that the Company operates exclusively as a technology provider. The user information is shared with the Partners to :
    • reservations can be made easier and, where necessary, we can make contact with the user prior to the appointment;
    • where the user has chosen to receive commercial emails from the Partners with whom he or she is booking, such emails may be sent to him including news and special offers; is
    • they can improve the services they offer to their customers and commercial operations, providing statistical data on customers, both in an aggregate and individual way.
  • Communication to brands of third parties with whom collaborates on products, services, competitions and campaigns.
  • Communication to third party software providers for salons used by Partners to ensure that such third-party software solutions and Connect show real-time availability to customers.
  • Communication to media agencies and advertising partners in order to conduct targeted marketing campaigns (for more information on online advertising practices, read the section of this Privacy Notice dedicated to the use of cookies) .
  • Communication to other third parties, in order to facilitate the activity of and improve its products, content, services or advertising, including, but not limited to, sending communications by email or publishing product reviews and services of or its Partners .
  • If purchases, sells or transfers assets or assets or is subject to insolvency, bankruptcy or receivership. Should this occur, , where appropriate, may need to communicate the User’s Personal Data to the seller or purchaser of such assets or assets.
  • If is obliged to disclose or share Personal Data in order to comply with legal obligations, enforce or apply terms and conditions and other contracts or protect the rights, property or security of’s customers or others. These circumstances include the exchange of information with other companies and organizations for the purposes of fraud protection and credit risk reduction .
  • Communications with governmental authorities and other third parties as required or permitted by law, including, without limitation, in response to orders of the court. may also disclose user information if it has reason to believe that someone is prejudicing or interfering with the rights or property of , other users of its Platform or any other entity that may be damaged by such activities.

Warning: by publishing Personal Data in any area of the Platform accessible to the public (such as the reviews section), such information may be collected by third parties on which has no control. is not responsible for the use of this information by these third parties.

The user is therefore invited to give due caution and attention before communicating Personal Data that will be disclosed in public areas. Furthermore, the user should avoid communicating Personal Data on public areas that could be used to identify him (such as name, age, home or work address or name of employer).

User rights in relation to personal data

In relation to the user’s personal data stored by , the user has the right to request:

  • Obtain a copy of personal data.
  • Correct, cancel or limit the processing of your personal data.
  • Obtain personal data provided to on the basis of the execution of a contract or with its consent, in a mechanically readable and structured format, and request that such information be transferred to another organization.
  • Oppose to the processing of your personal data in certain circumstances (in particular, where is not required to process data to fulfill contractual or other legal obligations or where it is using data for direct marketing activities) .

In the first case, the user can view or modify the information provided to by logging in to his online account.

In some situations, the user’s personal data rights are limited. For example, may continue to process the Personal Data of which the user has requested the cancellation, in the event that, satisfying his request, it would reveal personal data of another person or where the Company is kept by law to do so or has a pre-eminent and legitimate reason.

The user will also have the right to file a claim if he / she considers that the processing of his / her personal data has not been corrected. The user is encouraged to contact first ; however, to the extent that these rights are exercisable, the same has the right to complain directly to the competent supervisory authority.

If you wish to exercise any of the aforementioned rights, you can contact by writing to info @ Please note, however, that no financial information will be provided without verification.

What provisions apply to the other sites connected to the platform ? is not responsible for the practices used by the sites connected to or from its Platform, nor for the information or contents present in the same. Often, links to other sites are provided solely to refer to information on topics that may be useful to users of the Platform.

It reminds you that this Privacy Policy is no longer effective if you use a link that goes from platform to another site. Navigation and interactions on any other site, including sites that have a connection to the platform , are subject to the rules and information of this site. Always read these rules and information before proceeding.

Social media and user-generated content

Some platforms of allow users to send their contents. Please note that any content sent to one of the Platforms of can be made public and the user should be cautious in providing some personal data, such as financial information or the address, through these platforms. Where the user publishes personal data on one of the pages on social media, such as Facebook or Instagram, is not responsible for any actions taken by others. Please also refer to the respective information on privacy and use of cookies on the social media platforms that you use.

Changes to the Privacy Notice

In the event of changes to the privacy policies and procedures, will publish those changes on its Platform to make the user aware of the information he collects, how he uses it and the circumstances in which he may disclose it.

Place of storage of personal data

The data that collects from the user could be transferred and stored in a destination outside the European Economic Area (EEA), also to ensure that their processing is performed by selected third parties, in order to facilitate the activities of . Countries outside the EEA may not have regulations that offer the same level of personal data protection as is guaranteed by those in force in the EEA. In this case, will take appropriate precautions to ensure that these transfers comply with the applicable data protection regulations.

Paypal transactions

Please note that all PayPal transactions are subject to the PayPal Privacy Notice which is available at: If you wish to use PayPal to make transactions through the Platform, the same is invited to make sure to accept the conditions contained in the PayPal Privacy Notice.

storage retains the Personal Data for the time necessary to perform the activities indicated in this Privacy Policy or otherwise communicated to the user or for the period allowed by current legislation.

If you submit your application through the Site for a position in , the information you provide will be kept for a period of 12 months and can be recalled if you send future job applications to .

Information on the use of cookies

The Platform , in common with other commercial sites and apps, uses standard technologies, including cookies and similar tools, such as web server logs, web beacons, tokens, pixel tags, local storage, device identifiers and location IDs (collectively referred to as “Cookies” in this Privacy Notice) for the purposes indicated below.

Please note that third parties collect and use data derived from cookies placed on the platform. This Privacy Policy may not describe the practices used by such third parties for the protection of personal data. invites you to read the privacy policies of such third parties and, where data would prefer that are not reported by such entities, to follow the unsubscribe procedures, if any. For further information, read the following section “How can cookies be modified? ” .

Why are cookies used?

  • Purposes strictly necessary / related to transactions

The use of cookies for these purposes is essential for the proper functioning of the Platform and may be necessary to allow the user to move within the Platform and use its features, manage the system, prevent fraudulent activity, keep the user connected from one page to another or remind the user of the items added to the cart. These cookies can not be deactivated because the platform can not work properly without them.

  • Purposes related to functionality

The use of cookies for this purpose allows to improve and simplify the user experience. For example, they may remember choices made by the user, such as the country from which the Platform is visited, language and search parameters such as date, area or treatment, and be helpful in identifying problems with the Platform (such as crash events). . They can then be used to provide the user with a more appropriate experience compared to the selections made and to customize and improve visits to the Platform. The information collected from these technologies can be personally identifiable, as in the case of access data. They can not track the user’s browsing activity on other sites or apps outside the Platform. For this purpose, uses some tools, such as Snowplow.

  • Purposes related to performance

The use of cookies for this purpose allows better understand how many users visit the Platform, as they arrive on it, navigating within the same or used and which parts of the platform are the most popular. This helps the Company to improve the Platform, for example from the point of view of navigation and the experience offered by the interface, and improves the products and services. To achieve this, collects information on how users use the Platform and, for this purpose, employs third party technologies such as, by way of example , Google Analytics.


Google Analytics is a web analytics service provided by Google, Inc. which is used by to monitor how visitors use the Platform, compile reports and help improve the Platform. Google collects information anonymously, including the number of visitors to the Platform, the site from which visitors arrive at the Platform and the pages they visit on it. This information is used by Google to prepare reports for and help improve the site. For more information about the data collected by Google and its data processing methods, please read the Google Privacy Policy available at ? Hl = en .

  • Advertising and targeting purposes

The use of cookies for this purpose allows to display advertising on the Platform and elsewhere and to collect information on the browsing habits and the use of the Platform by the user, in order to make the ads more relevant and personalized for the user based on his interests. may use remarketing technologies to allow third parties to show relevant and customized advertising to users through their networks. They are also used to identify the user who has viewed a particular ad, limit the number of times it displays it, and also help measure the effectiveness of an advertising campaign. uses some third party technologies for this purpose, including, but not limited to, Salesforce Marketing Cloud, Sovendus, Affiliate People, Snowplow, DoubleClick Floodlight, Google Analytics Audiences, Facebook Analytics, Bing and AppsFlyer. The technologies are used by social media sites also for advertising and targeting purposes.

These technologies remember the sites visited by the user and that the information is shared with other subjects, such as advertisers. When uses third parties for advertising and targeting purposes, it may disclose:

    • identifiable personal information , such as email address, order ID and location;
    • generic data, aggregated or anonymized relative to the user’s visits and the use of the platform; or
    • information in a pseudonymised format, such as the ID / code of a browser’s cookies or cryptographic information hash of the user’s email address, in order to personalize the advertisements and display them in other services. This ID or code is matched to the equivalent unique code of the user generated similarly by advertising partners to customize the listings for the user.

The third of which company uses for advertising targeting purposes and have their own privacy policies, which should be read carefully.


Facebook targeting . These cookies are set by Facebook, which uses them to manage the login to the social and collect data on the interests of its users. Facebook uses this data to offer the user targeted advertising during the browsing experience or while online.

Targeting Google. These cookies are set by Google and allow it to profile the interests of visitors and ensure that the relevant advertising of reaches the user on third party sites or during research. They can also be used to store user preferences and verify Google user accounts.

How are data collected by location technologies used?

See the previous paragraph entitled “How is your personal data used? ” .

How can cookies preferences be changed ?

The following is a series of ways in which preferences for online cookies can be managed. For further information, also refer to the privacy and cookie information of the relevant third party.

  • Most browsers and devices allow the user to remove location technologies and / or block new set location technologies. To disable location technologies, consult the “Help” menu on your browser or device settings. However, please note that (a) such disabling may not be effective for all location technologies; and (b) disabling all localization technologies may limit the use of the Sites and / or delay or influence the way in which they operate.
  • Google Analytics : where the user prefers that the data will not be reported to Google Analytics, he may install the Browser Add-on to disable Google Analytics by following the instructions on the site: . The user can disable the use of cookies by Google by visiting the page to disable the display of personalized ads on Google at .
  • Facebook Ads : the user can control how Facebook uses the data to display advertisements, disabling those that can be based on interests and / or the relationship with specific advertisers, in the settings on preferences for ads. For more information, visit the various Facebook pages that let you learn more about Facebook ads and cookies and update your settings:

If the user has deactivated the receipt of commercial communications via email through the methods described above in the section “Withdrawing consent or otherwise opposing direct marketing” , the same could still display non-personalized advertisements while online, in case which preferences settings on Facebook are aligned to an audience segment (predefined by Facebook) with which the activity of is associated . it does not check if these advertisements are viewed by the user.

  • In the case of third parties not specified in this section, consult the relative privacy and cookie use information to learn more about the advertisements displayed when the user is online and how to disable them.

To conclude , I confirm that the data used on the site is more precisely: https: // www. comply with the provisions of REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT – c ontent / uploads / 2017/10 / GDPR_Italiano_PDF.pdf

Thanks for your collaboration.

Pier Mario Biava

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